VP of Marketing - Beauty

Job Summary

A company is looking for a VP of Marketing.

Key Responsibilities

• Lead and execute marketing strategies for the Beauty sector, focusing on demand generation and brand positioning
• Oversee the US go-to-market plan for M&A initiatives, including market-entry campaigns and customer acquisition strategies
• Manage the customer experience team and implement retention and expansion strategies to maximize customer lifetime value

Required Qualifications

• 10+ years of B2B SaaS experience with 7+ years in marketing leadership roles, preferably in Beauty Tech or vertical SaaS
• Proven track record in building and leading sales organizations and customer experience teams
• Experience with M&A marketing integration and global-local brand strategy
• Advanced proficiency in marketing automation tools and CRM platforms
• Exceptional leadership skills with experience managing teams across multiple functions in fast-growth environments