Job Summary
A company is looking for an Account-Based Marketing Expert to drive account-based strategies that convert prospects into revenue.
Key Responsibilities
- Own ABM strategy and execution across various campaign types
- Build target account lists using relevant data and run multi-touch campaigns
- Collaborate with teams to develop personalized messaging and measure ABM performance
Required Qualifications
- 5+ years of experience in ABM, demand generation, or enterprise marketing
- Proven success in executing multi-tiered ABM strategies
- Deep expertise in LinkedIn Ads and personalization tools
- Experience with CRM and marketing automation platforms
- Strong analytical skills to measure and optimize ABM effectiveness
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