Associate Director of Campaign Analytics

Job Summary

A company is looking for an Associate Director, Campaign Analytics.

Key Responsibilities

• Own analytics for key accounts by setting measurement plans and translating results into recommendations
• Translate cross-channel performance data into actionable insights for media decisions
• Collaborate with cross-functional teams to develop scalable reporting frameworks and performance narratives

Required Qualifications

• 5-7 years of media analytics experience in an agency or consulting environment
• Strong knowledge of paid social, YouTube/Video/CTV, programmatic/display, search, and retail media
• Working knowledge of experiment design and web analytics platforms such as GA4 or Adobe Analytics
• Experience with tag management solutions and media data ETL tools is a plus
• Proficiency with data visualization tools like Power BI, Tableau, or LookerStudio