Associate Director of Planning

Job Summary

A company is looking for an Associate Director, Planning.

Key Responsibilities

• Develop and implement comprehensive cross-channel media strategies that align with clients' business objectives
• Drive innovation in media planning approaches and partner with internal teams to ensure seamless integration of strategy and insights
• Build and maintain strong client relationships, serving as a trusted advisor on media strategy

Required Qualifications

• 4+ years of experience in media planning with significant digital expertise
• Proven track record of developing and executing successful full-funnel cross-channel media strategies
• Experience with audience planning and segmentation tools
• Deep understanding of media methodology and the digital media landscape
• Experience with media planning and optimization tools