Job Summary
A company is looking for a Senior Director, Ecommerce to lead digital growth initiatives.
Key Responsibilities
- Lead digital performance analysis, including funnel diagnostics and test result interpretation
- Drive ecommerce merchandising strategy and optimize performance based on data analysis
- Oversee email marketing performance and strategy, including retention and lifecycle campaigns
Required Qualifications
- 7+ years of experience in Ecommerce or Digital Growth, preferably in a DTC or luxury brand
- Proven track record of improving site performance metrics
- Experience in email marketing for acquisition and retention
- Strong analytical skills with proficiency in tools like Google Analytics and A/B testing platforms
- Experience in merchandising CRO within a high-growth digital environment
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