Job Summary
A company is looking for a Cloud Inbound Marketing Specialist to drive customer acquisition and engagement for their cloud services.
Key Responsibilities
- Plan, execute, and optimize inbound marketing campaigns across various digital channels
- Develop persona-driven programs and Account-Based Marketing (ABM) initiatives for enterprise prospects
- Measure and analyze campaign performance and optimize content and landing pages for conversion
Required Qualifications
- 3+ years of experience in B2B inbound marketing, preferably in cloud or enterprise technology
- Proven expertise in SEO, SEM, content marketing, and marketing automation
- Hands-on experience with HubSpot CRM & Marketing Hub
- Familiarity with analytics tools and conversion optimization techniques
- Understanding of cloud infrastructure concepts and technical buyer needs
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