Job Summary
A company is looking for a Contract Digital Analytics Implementation Specialist (GA4 + GTM).
Key Responsibilities
- Implement and configure GA4 tags, triggers, and variables in Google Tag Manager
- Create and maintain a structured tracking plan/data dictionary
- Ensure event schema aligns with GA4 best practices and support cross-domain tracking strategies
Required Qualifications
- Demonstrated experience implementing event tracking using Google Tag Manager and GA4
- Ability to translate business KPIs into structured measurement schemas
- Familiarity with configuring custom dimensions and user properties in GA4
- Strong understanding of cross-domain tracking and User ID strategy
- Comfort working with predefined measurement plans
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