Job Summary
A company is looking for a VP Creative Brand Director D2C.
Key Responsibilities
- Lead creative direction for high-converting direct response campaigns across various media
- Collaborate with marketing teams to drive customer acquisition funnel success
- Develop and optimize creative assets for VSLs, ads, and landing pages
Required Qualifications
- 5-10+ years of experience in direct response creative leadership
- Deep understanding of customer acquisition funnels and behavioral triggers
- Proven track record of high-performing VSLs, ads, and landing pages
- Familiarity with creative performance analytics and A/B testing
- Experience managing in-house creatives and freelance designers/editors
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