Customer Journey Consultant

Job Summary

A company is looking for a Customer Journey Consultant to enhance and redesign marketing campaigns through a customer journey lens.

Key Responsibilities

• Evaluate marketing requirements and recommend customer-centric solutions
• Influence clients on campaign strategy and execution as a subject matter expert
• Develop and optimize end-to-end marketing campaigns based on data insights

Required Qualifications

• Strong background in database marketing, direct marketing, and/or performance digital marketing
• Basic understanding of creative fundamentals, including art direction and copywriting
• Experience in multichannel marketing is beneficial
• Interest in marketing technology (martech)
• Goal-oriented with a focus on delivery and deadlines