Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager.

Key Responsibilities

• Own customer lifecycle marketing across the funnel with clear goals and outcome-based roadmaps
• Design and ship multi-channel programs, managing templates, deliverability, and preference management
• Set up experiment frameworks, define success metrics, and build dashboards to quantify impact on key performance indicators

Required Qualifications

• 4-7 years in lifecycle/CRM/product marketing for SaaS with measurable wins in activation, adoption, and retention
• Hands-on experience with modern lifecycle tools and implementing automated journeys at scale
• Ability to read and abstract from code/logs and collaborate with engineering teams
• Strong data analysis skills using tools like GA4, Amplitude, or Mixpanel
• Cross-functional collaboration experience with various teams including PM, Design, and Sales