Digital Marketing Strategist

Job Summary

A company is looking for a Digital Marketing Specialist to manage innovative marketing campaigns across digital channels.

Key Responsibilities

• Develop and execute end-to-end digital marketing strategies to support revenue and lead-generation goals
• Launch, monitor, and optimize multi-channel campaigns including email, paid media, SEO, and web
• Track and report on KPIs, presenting actionable insights and marketing ROI to leadership

Required Qualifications

• 4+ years of experience in digital marketing, preferably in B2B or high-growth environments
• Proven success in executing lead-generation campaigns and improving CPL/CTR/ROI metrics
• Deep understanding of CRM systems and marketing automation
• Hands-on experience with Google Analytics, SEO/SEM, and A/B testing
• Analytical and creative mindset with a collaborative nature