Job Summary
A company is looking for a Digital Marketing Manager to oversee the execution of digital advertising programs.
Key Responsibilities
- Own the strategy and execution of paid campaigns across various platforms
- Continuously optimize campaign performance through experimentation and analysis
- Track and report on attribution, spend efficiency, and conversion metrics
Required Qualifications
- 3-5 years of experience in B2B digital marketing for SaaS companies
- Proven track record with enterprise sales cycles and high-impact paid media programs
- Expertise in Salesforce reporting on pipeline attribution
- Hands-on experience managing campaigns across PPC, paid social, and sponsored content
- Experience with marketing automation platforms and budget management
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