Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager to lead and optimize digital marketing efforts.

Key Responsibilities

• Lead strategy and execution for email and SMS marketing campaigns, ensuring alignment with brand voice and measurable results
• Manage HubSpot operations, including list segmentation, workflows, and reporting to maintain data integrity
• Oversee website strategy and SEO performance, optimizing content and user experience for traffic and conversions

Required Qualifications

• 5+ years of experience in digital marketing with expertise in email, SMS, website, and SEO
• Proven track record in email and SMS marketing strategy and execution
• Advanced knowledge of HubSpot for campaign management and data integrity
• Experience in website management, including content updates and UX improvements
• Strong understanding of SEO practices, including technical SEO and content strategy