Job Summary
A company is looking for a Digital Marketing Manager to drive measurable growth through data-driven marketing strategies.
Key Responsibilities
- Manage day-to-day execution of performance marketing with agency partners across various paid channels
- Own reporting and analytics for paid campaigns, web performance, and lead funnel metrics
- Collaborate with creative teams to develop and optimize marketing campaigns based on customer insights
Required Qualifications
- 3-5 years of experience in digital or growth marketing
- Familiarity with analytics platforms like Google Analytics, Looker, or Tableau
- Experience with performance marketing channels such as Meta and Google
- Interest in growth experiments, including referral programs and partnerships
- Enthusiasm for leveraging AI tools to enhance marketing efficiency
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