Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist responsible for executing and optimizing paid media campaigns and engaging with the community of school marketing professionals.

Key Responsibilities

• Launch and monitor paid campaigns across various digital platforms
• Support community-building efforts and collaborate on retargeting strategies
• Report on campaign insights to guide strategic planning

Required Qualifications

• Bachelor's degree in Marketing, Communications, or related field preferred
• 1-3 years of experience in digital marketing and/or paid media execution
• Proficiency with ad platforms such as Google Ads and Meta Business Manager
• Strong analytical skills to interpret campaign data
• Experience in education marketing is a plus