Growth Marketing Lead

Job Summary

A company is looking for a Growth Marketing Lead - Consumer & Mobile.

Key Responsibilities

• Develop and execute high-impact acquisition tactics for the mobile app and desktop learning platform
• Drive user growth through creative channels like campus activations and influencer partnerships
• Collaborate with cross-functional teams to align go-to-market strategies with learner insights

Required Qualifications

• 3-6 years of experience in consumer/mobile growth marketing
• Experience launching and growing a mobile app, particularly in education or productivity
• Proven track record of driving top-of-funnel acquisition through creative campaigns
• Understanding of Gen Z consumer behavior and marketing to students
• Ability to implement ideas quickly and effectively