Job Summary
A company is looking for a Growth Marketing Manager to drive customer acquisition efforts and scale the sales pipeline.
Key Responsibilities:
- Develop and execute full-funnel growth strategies to acquire, engage, and retain customers
- Manage paid acquisition and syndication channels and evaluate digital and field event strategies
- Track KPIs and campaign performance metrics, reporting on ROI and optimizing conversion funnels
Required Qualifications:
- 5+ years of experience in B2B demand generation with a proven track record of measurable results
- Comfort with standard Demand Generation/Marketing Automation technology stacks
- Proficiency with Salesforce and HubSpot
- Familiarity with Revenue and Account Based Marketing best practices
- Ability to analyze analytics and adjust strategies based on campaign performance
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