Growth Marketing Senior Manager

Job Summary

A company is looking for a Growth Marketing Senior Manager, Direct Mail.

Key Responsibilities

• Develop and execute a comprehensive direct mail strategy to drive new customer acquisition and brand awareness
• Manage end-to-end campaign execution, including audience segmentation, creative development, print production, and performance tracking
• Collaborate with internal teams to ensure seamless campaign execution and consistent brand messaging

Required Qualifications

• Bachelor's degree in Marketing, Business, or a related field
• 7+ years of experience in growth marketing, focusing on direct mail
• Experience managing and optimizing direct mail campaigns for customer acquisition and retention
• Proven ability to manage monthly budgets of $500K+
• Strong analytical skills with proficiency in marketing analytics platforms and direct mail tracking tools