Job Summary
A company is looking for a Marketing Campaign Manager to oversee digital campaigns during a maternity leave replacement.
Key Responsibilities
- Set up, manage, and optimize digital campaigns across Google Ads and other platforms
- Build and launch campaigns, including ad groups and keywords
- Monitor campaign performance, analyze data, and provide insights for optimization
Required Qualifications
- Proven experience managing Google Ads campaigns (Search, Display, Video)
- Strong understanding of campaign structure (ad groups, negative keywords, bidding strategies)
- Certification in Google Analytics and Google Ads (preferred)
- Working knowledge of the Google Marketing Suite, including Google Analytics, Google Tag Manager, and Google Data Studio
- Prior experience in email marketing platforms (setup, deployment, templates)
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