Job Summary
A company is looking for a Senior Account-Based Marketing Manager to drive growth through targeted marketing programs for strategic accounts.
Key Responsibilities
- Own and drive the ABM strategy, expanding from 10 to 50+ strategic accounts to influence pipeline and revenue growth
- Partner closely with Sales and Customer Success to shape joint account strategies and ensure alignment with business priorities
- Lead the creation and execution of high-impact, multi-channel campaigns that engage decision-makers and influence key opportunities
Required Qualifications
- 6-8+ years of experience in B2B marketing, with at least 3 years in account-based marketing or a related role
- Proven track record of building and scaling ABM programs that drive measurable pipeline and customer adoption
- Strong experience with paid media strategy and execution in a B2B or enterprise environment
- Knowledge of account segmentation, targeting, and personalization strategies
- Analytical mindset with experience using data and tech stacks to measure ABM performance and optimize campaigns
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