Marketing Data Analyst

Job Summary

A company is looking for a Marketing Data Analyst to join their team.

Key Responsibilities

• Design, validate, and own marketing metrics to support business decisions
• Create dynamic dashboards and recurring reports to visualize data and meet stakeholder needs
• Define and execute a marketing technology roadmap, ensuring compliance with data governance standards

Required Qualifications

• Bachelor's degree in Data Analytics, Data Science, Marketing, or related field (or equivalent experience)
• Proven experience in Martech and data analysis, preferably in marketing or retail analytics
• Proficiency in SQL and data visualization tools
• Familiarity with MarTech platforms and CRM systems
• Strong understanding of digital marketing metrics and campaign analysis