Marketing Director

Job Summary

A company is looking for a Marketing Director for the NA Sports strategic brand.

Key Responsibilities

• Lead the marketing strategy for the Sports category, integrating consumer and brand perspectives across North American initiatives
• Oversee the creation and execution of brand concepts, campaigns, and strategic plans to drive consumer interest and demand
• Utilize consumer insights to innovate and create engaging experiences that foster brand growth and market presence

Required Qualifications

• Bachelor's degree in Marketing, PR, Communications, or a related field
• Over 8 years of marketing experience in fitness, sports, or related industries
• Proven track record in leading complex, cross-functional projects and campaigns
• Strong integrated marketing expertise with a focus on consumer connection and digital marketing
• Agile and adaptable, capable of thriving in a fast-paced environment