Job Summary
A company is looking for a Senior Manager, Content Marketing.
Key Responsibilities
- Develop and manage a comprehensive content strategy aligned with business goals and target audience
- Lead the creation of high-quality content across various formats and optimize existing content for maximum engagement
- Analyze content performance and provide insights for continuous improvement and data-driven decisions
Required Qualifications
- 7+ years of experience in content strategy or content marketing, preferably in the SaaS or manufacturing sectors
- Strong understanding of content creation and marketing techniques, including both long-form and short-form content
- Deep knowledge of SEO best practices and content optimization techniques
- Excellent project management skills with the ability to handle multiple initiatives simultaneously
- Experience with content management solutions and digital asset management tools is a plus
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