Marketing Operations Specialist

Job Summary

A company is looking for a Marketing Operations Specialist.

Key Responsibilities

• Evaluate, implement, and manage the marketing technology stack to enhance demand generation and data analytics
• Maintain and optimize lead management processes to improve conversion rates and maximize revenue generation
• Monitor and analyze marketing funnel performance, partnering with peers to identify optimization opportunities

Required Qualifications

• Bachelor's Degree and a minimum of 3 years experience in a marketing/revenue operations role
• Demonstrated experience in designing and managing a marketing technology stack
• Expert proficiency in Hubspot and Salesforce, with familiarity in other marketing tools
• Strong understanding of digital advertising program operational requirements across various platforms
• Experience in data management, visualization, and reporting