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Paired

Social Media Manager - Instagram Specialist for UK Agency (Remote)

5/18/2025

No location specified

We’re looking for a hands-on Instagram Content Operations Lead.

This is an execution-first role focused on Instagram. You’ll own the content pipeline, which means you’ll be posting and building automations 4-6 times daily, to help our client reach 1000s of students every week.

This is NOT a corporate social media manager role filled with meetings and strategy decks.

What you'll do:

Instagram (70%):

  • Post 4–6 daily pieces across Reels, Stories, Carousels, and Posts.
  • Repurpose content from our archives, pitch decks, or past posts.
  • Script short-form content for the founder.
  • HERE’s an example IG reel that you will make on a daily basis in this role (you will work closely with our full-time video editor).
  • Set up and test ManyChat automations for each Reel/Story.
  • Use audio and text hooks strategically to attract our ICP and maximise engagement.
  • Repurpose content from photos, LinkedIn posts, pitch decks, and archived stories to create new Story assets.
  • Oversee final video edits (with our editor) or make quick edits in Veed.io

Email (15%):

  • Use templates to write simple, effective webinar emails.
  • Set up email campaigns (you will receive training on this).

Other Operational tasks (15%)

  • Build rapport with students and collect testimonials.
  • Use internal ChatGPT tools to ideate hooks, perfect copy, and script videos.
  • You’ll be working directly with CEO & Founder
  • Proven results through content creation on Instagram — you’ve proven to get results through Reels, Stories, Carousels, and driven engagement.
  • Detail-obsessed — you spot typos, fix formatting, and love clean execution.
  • Strong copywriting skills — you can write how people actually speak.
  • Strong Quality Assurance mindset — triple-checking automations, copy, and
  • formatting is second nature to you.
  • Ownership mindset - you’ll own:
  • ○ All marketing assets (images, hooks, videos, SoPs, etc.)
  • The full content pipeline — from raw video to posting on IG.
  • Experience with Instagram tools such as ManyChat.
  • Some experience with email marketing tools (ConvertKit, Hubspot, Mailchimp).
  • English skills, we need a C1/C2 level performance for this role

Bonus:

  • Worked in an early-stage start-up.
  • Working with a remote team.
  • Used graphic design tools such as Canva.
  • Salary compensation in dollars and performance incentives!
  • Clear path to become Chief Marketing Officer within 12-24 months, leading a team and managing a $1M+/year brand.
  • Holidays: 30 days paid holiday annually.
  • Join our quarterly offsites, with the next being in Dubai (fully paid for).
  • Help 1,000s of students land jobs through the content you publish.
  • Work from anywhere, as long as you’re available 12pm–6 pm UK time, Monday to Friday.

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