Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager to shape the positioning and adoption of its SaaS and white-label transit platform.

Key Responsibilities

• Develop differentiated narratives and industry-specific messaging for various markets
• Partner with Product and Growth Marketing to create go-to-market strategies and enablement assets
• Conduct market research and gather customer insights to inform product strategy

Required Qualifications

• 5+ years of B2B SaaS product marketing experience, preferably in mobility or transportation technology
• Proven success in developing messaging and positioning for SaaS solutions
• Experience in creating go-to-market strategies for new verticals
• Strong background in developing sales enablement assets that impact revenue growth
• Bachelor's degree in Marketing, Business, or a related field (MBA preferred)