Marketing Innovation Director

Job Summary

A company is looking for a Marketing Innovation Director to drive innovation within its marketing function.

Key Responsibilities

• Evaluate and implement AI marketing tools across various domains including SEO and PPC
• Design and execute an AI marketing strategy aligned with growth goals
• Manage vendor relationships and ensure seamless integration of AI tools

Required Qualifications

• 7-10 years of experience in digital marketing, growth, or marketing operations, preferably in B2C SaaS
• Deep understanding of SEO, PPC, and customer acquisition funnels
• Hands-on experience with AI tools and marketing automation
• Strong analytical skills with familiarity in ROI and CAC metrics
• Entrepreneurial mindset with a focus on experimentation and scaling successes