Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager.

Key Responsibilities:

• Plan and execute product launches, campaigns, and go-to-market strategies to drive awareness, adoption, and growth
• Create and deliver sales and client communication tools that support internal product knowledge and customer success
• Research customers, competitors, and industry trends to inform product positioning and track KPIs for product launches and campaigns

Required Qualifications:

• Bachelor's degree in marketing, business, communications, or related field
• 5-7 years of product marketing experience, ideally in B2B SaaS or healthcare technology
• Proven success in go-to-market launches and campaigns
• Analytical mindset with experience using data to measure impact and inform strategy
• Proficiency with sales tools/CRM and in-app messaging tools