Paid Media Specialist

Job Summary

A company is looking for a Paid Media Specialist to manage and optimize digital advertising campaigns.

Key Responsibilities

• Manage Google Ads campaigns across Search, Display, and Video, focusing on conversions
• Collaborate with sales teams to refine campaign targeting and assess lead quality
• Analyze campaign performance and report results using tools like Google Analytics and Looker Studio

Required Qualifications

• Over 5 years of experience managing paid campaigns on Google Ads
• Proficient in analyzing campaign performance data using Google Analytics and similar tools
• Experience collaborating with sales teams to enhance campaign effectiveness
• Knowledge of advanced conversion tracking methods and CRM platforms
• Proficient in English for effective communication across teams