Job Summary
A company is looking for a Programmatic Media Manager to lead programmatic media buying and campaign management.
Key Responsibilities
- Plan, set up, and execute programmatic media campaigns using DSPs
- Oversee campaign budgets, pacing, and timelines to ensure initiatives meet performance goals
- Monitor campaign delivery, analyze performance metrics, and generate performance reports with actionable insights
Required Qualifications
- Bachelor's degree in Marketing, Advertising, or a related field
- 3+ years of experience in programmatic media buying
- Hands-on proficiency with DSPs such as The Trade Desk, DV360, or MediaMath
- Keen understanding of RTB, audience targeting, ad exchanges, and digital marketing KPIs
- Proven ability to manage multiple campaigns simultaneously
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