Job Summary
A company is looking for a Digital Performance Marketing Manager to drive growth through impactful digital campaigns.
Key Responsibilities
- Manage and optimize digital campaigns for paid search and social media, including performance tracking and asset updates
- Collaborate with the marketing team to create compelling ad copy and creative assets
- Monitor campaign health, conduct A/B testing, and identify trends to enhance B2B customer acquisition strategies
Required Qualifications
- 5+ years of experience in paid digital marketing, demand generation, or performance marketing, preferably in B2B
- Expert knowledge of Google Ads, Meta, and LinkedIn ads, along with analytics and reporting tools
- Strong analytical skills to drive decisions and identify trends in real-time
- A collaborative mindset with the ability to manage multiple projects simultaneously
- Proactive in identifying new marketing tools and growth opportunities
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