Job Summary
A company is looking for a Customer Marketing Specialist to join their marketing team.
Key Responsibilities
- Develop and deliver customer success stories through various formats such as case studies and testimonial videos
- Manage the customer reference program, securing customer advocates for testimonials and participation in PR and events
- Execute customer marketing campaigns leveraging customer stories to drive revenue and engagement
Required Qualifications
- 3-5 years of experience in customer marketing, content marketing, or customer advocacy, preferably in a B2B SaaS environment
- Strong storytelling skills with the ability to uncover compelling narratives
- Proven relationship-building skills and a customer-first mindset
- Experience managing multiple projects and content types simultaneously
- Ability to collaborate effectively across teams and with external partners
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