Demand Generation Specialist

Job Summary

A company is looking for a Demand Generation Specialist to drive top-of-funnel activity and generate qualified opportunities through data and analytics.

Key Responsibilities

• Execute outreach strategies to generate and qualify leads through outbound and inbound efforts
• Manage and track outreach performance and pipeline progression in CRM tools
• Collaborate with Marketing to refine outreach strategies based on performance data

Required Qualifications

• 1-3 years in a business development, demand generation, or inside sales role
• Experience with CRMs (Salesforce, Satuit) and sales tools (Apollo.io, LinkedIn)
• Familiarity with B2B sales cycles