Job Summary
A company is looking for a Content & Communications Senior.
Key Responsibilities
- Plan, execute, and optimize omni-channel campaigns to achieve digital pipeline generation and revenue goals
- Develop tailored content for customer segments to enhance cross-sell, upsell, and retention opportunities
- Collaborate with cross-functional teams to coordinate and measure digital marketing campaigns
Required Qualifications
- Bachelor's degree in marketing, business, or a related field
- 3-5 years of experience in a B2B marketing environment
- Strong understanding of Digital Marketing, ABM, and automation best practices
- Proficient with modern B2B MarTech stack including WordPress, Marketo, and Google Analytics
- Self-starter with a results-oriented mindset and ability to manage multiple initiatives
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