Job Summary
A company is looking for a Digital Paid Media Manager to oversee paid media and growth strategies.
Key Responsibilities
- Lead the overall paid media strategy across various digital marketing channels to drive traffic, conversion, and ROI
- Manage paid media budgeting, forecasting, and performance reporting while optimizing campaigns for better results
- Collaborate with partners and internal teams to execute effective communication strategies for paid media channels
Required Qualifications
- 3+ years of experience in paid search and paid media marketing
- Strong analytics knowledge and experience with web analytics and data analysis
- Proven track record of successful campaign launches and executions
- Bachelor's degree or equivalent; Google Ad certification preferred
- Data-driven mindset with proficiency in Excel
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