Job Summary
A company is looking for a Director of Global Demand Generation and Performance Marketing.
Key Responsibilities
- Lead the global demand capture strategy and drive pipeline generation across solutions, industries, and regions
- Own the global paid media approach and optimize media performance in collaboration with internal teams and external partners
- Utilize data to monitor performance and champion a culture of continuous optimization and innovation
Required Qualifications
- 6-10+ years of experience in B2B SaaS marketing, particularly in field marketing or go-to-market execution
- Proven track record in executing multi-channel campaigns that drive pipeline growth and revenue impact
- Experience managing teams and collaborating with external agencies for efficient program scaling
- Skilled in managing performance dashboards and campaign logistics
- Ability to adapt strategies based on performance insights and market needs
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