CRM Acquisition Manager

Job Summary

A company is looking for a CRM Acquisition Manager to lead the development and execution of CRM and email marketing strategies focused on customer acquisition and engagement.

Key Responsibilities

• Design and execute integrated CRM strategies to enhance acquisition, engagement, and retention
• Lead campaign planning, execution, and optimization while guiding the Acquisition Campaign Specialist
• Monitor campaign performance, deliver reports, and maintain data accuracy across reporting tools

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field
• 2+ years of experience in CRM, email marketing, or digital campaign management
• Proven track record in developing and scaling CRM acquisition strategies
• Strong knowledge of CRM platforms and email marketing tools
• Experience managing a team or direct report is preferred