Job Summary
A company is looking for a Director of Product Marketing - Growth & SMB.
Key Responsibilities
- Drive go-to-market strategy for self-service offerings, including segmentation and monetization
- Optimize self-service components to enhance acquisition, activation, and conversion
- Ensure cross-functional alignment to create a unified self-service experience
Required Qualifications
- 10+ years of progressive product marketing experience, preferably in B2B SaaS
- 5+ years of experience in product-led growth with leadership responsibilities
- Proven ability to lead complex, multi-channel marketing programs
- Bachelor's degree in Marketing, Business Administration, or related field required
- MBA or advanced degree preferred but not required
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