Job Summary
A company is looking for a VP of Growth Marketing to lead their growth strategy and member engagement initiatives.
Key Responsibilities:
- Build and lead a high-performing, data-driven growth team focused on member activation, completion, and retention
- Architect and optimize full-funnel member engagement strategies across various departments
- Leverage AI tools for campaign development and drive experimentation to validate new growth strategies
Required Qualifications:
- 10+ years of experience in growth leadership within high-velocity, venture-backed technology companies
- Proven track record of scaling growth and revenue from early-stage to $100M+ ARR
- Experience in executing innovative marketing campaigns that enhance customer engagement
- Expertise in growth experimentation and modern growth tools
- Strong background in digital health or a related industry is highly preferred
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