Marketing Applications Analyst

Job Summary

A company is looking for a Marketing Applications Analyst who collaborates across departments to enhance marketing workflows and deliver B2C and B2B solutions.

Key Responsibilities:

• Collaborate with stakeholders to identify opportunities for B2C and loyalty program strategies
• Prepare documentation to support marketing development and lead agile ceremonies
• Oversee User Acceptance Testing (UAT) and manage backlog requests with product owners

Required Qualifications:

• Bachelor's degree
• 3+ years of experience in agile marketing software development
• Experience in gathering and translating business requirements into product backlogs
• Experience implementing enterprise-level technical solutions