Job Summary
A company is looking for a Marketing Campaign Manager to develop integrated marketing campaigns that drive demand for their solutions.
Key Responsibilities
- Develop and execute integrated marketing campaigns targeting enterprise audiences
- Oversee the creation of demand generation assets and measure campaign effectiveness
- Collaborate with digital channels to achieve demand generation goals and optimize resource allocation
Required Qualifications
- 8 years of B2B SaaS marketing experience with a focus on enterprise audiences
- Advanced proficiency in marketing automation platforms and Salesforce
- Hands-on experience with various digital marketing channels
- Proficient in analytics tools and multi-touch attribution modeling
- Experience developing strategic marketing programs with measurable outcomes
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