Paid Media Manager

Job Summary

A company is looking for a Paid Media Manager to lead campaign strategy, execution, and optimization across various digital platforms.

Key Responsibilities

• Conduct audits and analyze campaign performance to identify areas for improvement
• Optimize and execute campaigns by refining structures, testing ad copy, and adjusting budgets
• Build and refine dashboards for reporting, monitor results, and coordinate with other teams

Required Qualifications

• 5+ years of experience managing paid media campaigns across multiple platforms
• Strong knowledge of PPC structure, optimization, and performance metrics
• Experience with paid campaigns for SaaS or digital product businesses
• Proficiency in Google Ads Editor, Meta Business Manager, and GA4
• Able to collaborate on ad copy that aligns with audience intent