Performance Marketing Manager

Job Summary

A company is looking for a Performance Marketing Manager to optimize media plans and drive demand generation strategies.

Key Responsibilities:

• Lead and manage paid media campaigns for demand generation
• Collaborate with teams to ensure alignment with marketing objectives and optimize campaign budgets
• Analyze performance metrics to inform data-driven marketing strategies

Required Qualifications:

• Minimum of 5 years' experience in performance marketing, preferably in B2B technology
• Proven ability to test new channels and formats effectively
• Experience with account-based marketing methodologies and tools
• Strong analytical skills focused on data-driven decision-making
• Demonstrated track record of optimizing spend efficiency and driving growth