PPC Specialist

Job Summary

A company is looking for a PPC Specialist to manage and optimize pay-per-click campaigns across various digital platforms.

Key Responsibilities

• Plan, execute, and optimize PPC campaigns on platforms like Google Ads, YouTube, LinkedIn, and Meta
• Analyze campaign performance and refine strategies to maximize ROI through data-driven insights
• Stay updated with digital advertising trends and AI technologies to enhance campaign effectiveness

Required Qualifications

• 4-6 years of experience in managing PPC campaigns with a focus on measurable results
• Expertise in Google Ads strategies with a proven track record of success
• Strong analytical skills to interpret data sets for campaign optimization
• Proficiency in digital marketing tools such as Google Analytics and SEMrush
• Ability to manage complex campaigns and budgets effectively