Job Summary
A company is looking for a Principal Product Marketing Manager to shape and execute go-to-market strategies for new products.
Key Responsibilities:
- Own product marketing for new solutions, crafting messaging and launch strategies
- Lead product marketing for the commercial segment, providing sales with necessary collateral and training
- Monitor competitive landscape and translate insights into strategic guidance for Sales and Product teams
Required Qualifications:
- 5+ years in B2B SaaS product marketing and 8-10 years of overall professional experience
- Experience launching new products and driving go-to-market strategies
- Proven collaboration with Product Management, Marketing, and Sales teams
- Deep understanding of competitive intelligence and its application in differentiation
- Data-driven mindset with the ability to measure and iterate on success
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