Job Summary
A company is looking for a Product Marketing Manager to lead marketing initiatives and product launches.
Key Responsibilities
- Develop and execute go-to-market strategies for product launches and feature updates
- Create compelling content and tell customer and product stories across all marketing channels
- Enable the sales team with internal and external content that demonstrates product value
Required Qualifications
- 2-5 years of marketing experience with a focus on go-to-market tactics and product launches
- Proven track record of supporting product launch materials across the marketing funnel
- Strong storytelling abilities with a customer-centric perspective
- Data-driven decision-making with an analytical mindset
- Tangible experience using AI in a marketing context
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