Research and Engagement Manager

Job Summary

A company is looking for a Research and Engagement Manager (Lead Generation Specialist).

Key Responsibilities

• Research target industries, companies, and decision-makers to build accurate ICPs and lists
• Engage leads through various channels using a multi-touch approach and share helpful materials to build trust
• Collaborate with sales and marketing to execute outbound campaigns and track interactions in CRM

Required Qualifications

• Experience with research and enrichment tools (e.g., Clay, Apollo, LinkedIn Sales Navigator)
• Familiarity with outreach and automation tools (e.g., Lemlist, Smartlead)
• Understanding of email validation tools (e.g., ZeroBounce)
• Willingness to learn about AI productivity tools (e.g., ChatGPT)
• Background in lead generation or sales support roles is preferred