Job Summary
A company is looking for a Senior Director of Digital Marketing to lead and scale its digital marketing efforts.
Key Responsibilities
- Own and optimize the company website, focusing on UX, CRO, content updates, and web performance
- Lead SEO strategy and execution to enhance organic visibility and traffic
- Manage and optimize paid digital campaigns across various platforms to balance awareness and performance goals
Required Qualifications
- Proven experience in digital marketing leadership roles
- Strong understanding of SEO best practices and execution
- Experience managing paid digital campaigns across multiple platforms
- Ability to analyze KPIs and use insights for strategic decision-making
- Experience in building and mentoring high-performing teams
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