Job Summary
A company is looking for a Senior Graphics Designer, Performance Marketing.
Key Responsibilities
- Concept assets that emphasize value propositions and calls to action for user acquisition and engagement
- Produce compelling, conversion-focused ads for social media platforms and email templates
- Collaborate with marketing and analytics teams to create data-informed designs and optimize performance through A/B testing
Required Qualifications
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Experience in designing high-performing direct response assets
- Understanding of performance marketing principles, including A/B testing and conversion optimization
- Ability to balance creative design with performance-focused principles
- Proactive in experimenting with new design strategies based on data
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