Senior Growth Marketing Manager

Job Summary

A company is looking for a Senior Growth Marketing Manager responsible for developing and executing marketing strategies across the buyer journey.

Key Responsibilities

• Strategize and operationalize multichannel growth marketing campaigns in coordination with sales and customer partners
• Experiment with messaging at a vertical and persona level while contributing to content development plans based on consumption trends
• Deeply understand New Logo and Expansion sales motions to optimize program tactics, timing, and targeting

Required Qualifications

• A minimum of 7 years' experience in similar roles, preferably in B2B technology organizations
• Demonstrated experience in translating marketing campaign ideas from concept to execution
• Expertise in account-based marketing methodologies and tools
• Strong analytical skills with an emphasis on data-driven decision-making
• Genuine curiosity to understand B2B software marketing buying journeys for various personas